Morton Dendritic Salt

Animated explainer video for Morton's line of cooking salts.

Our friends at Code and Theory asked us to create a fun motion graphics-based animation to explain the benefits of Morton’s Star Flake Dendritic Salt. This 2D illustrated piece is a business-to-business tool used to introduce the product to food manufacturing and processing companies around the world, and has also been leveraged to support Morton’s online marketing efforts.‍

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