Autodesk partnered with Swordfish to spotlight its emerging Generative Design tools through a live-action interview film featuring engineers applying the technology to create structurally optimized, real-world builds. We complemented the talking-head format with dimensional 3D generative renderings that visualized the algorithmic processes behind the work, transforming abstract computational logic into tangible forms that supported and amplified the engineers’ insights. Flash-forward five years later the world is abuzz.