Lucid Motors partnered with Swordfish to create an explainer film for DreamDrive, the advanced driver assistance system featured in the Lucid Air. The piece walks drivers through how DreamDrive operates and highlights key available features, including Auto Park, Lucid Air’s autonomous parking assistant. Blending clear instructional storytelling with polished UI animation and stylized CG renderings, the film was designed to make cutting-edge technology feel intuitive, approachable, and seamlessly integrated into the driving experience.